Step up Your Training and Get REAL Results

LEVEL UP | Push Boundaries | See Your Potential

GET STARTED
SF Fitness

I have been involved in competitive sports my whole life. I know exactly how easy it is to feel stuck. Life is full of plateaus.


...But that doesn’t mean it needs to stay that way.


I specialise in blasting past plateaus to hit new personal records. We start with mindset and then work on the knowledge. When you build an unbreakable mindset, without a doubt, you’ll build an unbreakable body.


If you’re one of the millions out there that are stuck in their fitness progress and don’t know how to get past it, I’m your guy.


Can’t wait to see your face when you hit a new PR.

- Alex

Join monthly membership

£40/mo

  • Personalised Workout Plan
  • Personalised Meal Plan
  • Step By Step Video Demos
  • Grocery Guides w/ Downloadable Lists
  • Restaurant Meals Replacements/Options
  • Allergies/Dislikes Substitution List
  • Fitness Log
  • Progress Log
  • Community Connection w/ Likeminded Members
  • Online Support
  • 14 Day Happiness Guarantee
JOIN THE COMMUNITY!

*Billed monthly

Join monthly membership

£40/mo

  • Personalised Workout Plan
  • Personalised Meal Plan
  • Step By Step Video Demos
  • Grocery Guides w/ Downloadable Lists
  • Restaurant Meals Replacements/Options
  • Allergies/Dislikes Substitution List
  • Fitness Log
  • Progress Log
  • Community Connection w/ Likeminded Members
  • Online Support
JOIN THE COMMUNITY!

*Billed monthly

ONE OF A KIND WORKOUT PLAN

This is a fitness plan created just for you! Your body is different from the person next to you, so why should your workouts be the same? Get a plan made with your goals and your needs in mind!

✓ HOME OR GYM OPTIONS

Hit your goals at home or a gym. The choice is yours!


✓ INTERCHANGE EXERCISES

Struggling with an area of the body today? Swap out exercises for another!


✓ FITNESS LOG

Keep your eye on the ball by tracking your progress!

  • Slide title

    Write your caption here
    Button
  • Slide title

    Write your caption here
    Button

JOIN NOW FOR AS LOW AS £1.29 A DAY!

  • Slide title

    Write your caption here
    Button
  • Slide title

    Write your caption here
    Button
  • Slide title

    Write your caption here
    Button
  • Slide title

    Write your caption here
    Button

ONE OF A KIND MEAL PLAN

Love your meals! Our personalised meal plans are crafted with you in mind. We consider your schedule, likes, dislikes, skills, and lifestyle when creating our plans. Then, we update your plan each month based on your progress.

✓ RESTAURANTS ARE OK!

Don’t feel like your goals are on hold when you eat out. We’ll teach you how to choose a meal from your favourite spot while sticking with your macro and calorie meals.


✓ SHOPPING LIST

Grocery shopping is so much easier with a pre-made list!


✓ MEAL SWAP

Not digging a meal? We’ll swap it out for one you’ll love!

+ JOIN A LIKE-MINDED SUPPORT GROUP

Stay motivated in a community full of people with similar goals as yours. Get questions answered, read inspirational stories, and see transformational pictures daily!

JOIN THE COMMUNITY NOW!

Included with MY plan...

Helpful videos on looking after your Mental Wellbeing

Training your mind is just as important as training your body. That's why with my plan you get BONUS access to a library of helpful videos designed by professionals to help you understand and improve your mental wellbeing. 


Just some of the videos include:

✓ Finding Routines

✓ Coping Mechanisms

✓ The Importance of Nutrition

✓ The Importance Of Sleep

MOST PEOPLE WHO COME TO ME WITH…

01

LACK OF sTRUCTURE:

No idea where to start in a gym? My completely individual workout plans are purposely designed to give you weekly structure so you always know exactly what you're training on what day, no questions; so no more walking into a gym clueless about what to do next! We work together to make your workout as enjoyable, yet effective as possible. 

02

INEFFICIENT and ineffective TRAINING:

Many people do long BORING workouts that go nowhere, so I've teamed up with sports professionals to create a database of the most evidence backed workout plans that give you results!

03

LACK OF MOTIVATION:

Stuck? Not progressing? Or simply don't know where to start? I'll get you fired up. Sign up for a call, we'll discuss goals and create a completely individual strategy to get you there.

FAQ'S

  • How do I receive the program?

    sThe program is available through my website on the members only section after you have purchased. Go to the services page, choose a plan, make payment and enter all your personal details and I will start putting together your personalised program! 

  • Is this a subscription based program?

    Yes, the reason I have chosen to do this is so you can continue your progress as maintenance is so important. You have the option of a monthly based program or 3 monthly. This means the programs are constantly updated with workouts and meals tailored just for you depending on the program of your choosing plus continuous support from myself and my team. The beauty of this is that you are not tied in and you can cancel at anytime.

  • Is the program available world wide?

    Yes! It’s imperative to me that anyone in the world can access this program.

  • Can I do the plan at home?

    We can tailor the plan for you to complete this in your own home if you wish! All you need is a set of weights/dumbbells. You would need to select home only on the set up form. 

  • Refunds and returns.

    For information on my refunds and returns policy, please see the terms and conditions.

  • How do I cancel?

    To cancel your subscription you must email myself with at least 7 days notice so that you are not charged again. Please note that when you cancel all plans and support will be removed from your account.

  • I’m new to the gym - is this good for beginners?

    The workouts are entirely tailored to you and your goals. So if you are new to the gym, I’ve got your back with your very own personalised program. Choose weights that are appropriate for your fitness levels and gradually work your way up.

  • Is each month the same?

    No, each month is different. This will involve an increase in how much weight you lift, change of exercise variations, and changes in your diet that are constantly updated as your body changes. We need to give your body a reason to progress.

Join monthly membership

£40/3mo

  • Personalised Workout Plan
  • Personalised Meal Plan
  • Step By Step Video Demos
  • Grocery Guides w/ Downloadable Lists
  • Restaurant Meals Replacements/Options
  • Allergies/Dislikes Substitution List
  • Fitness Log
  • Progress Log
  • Community Connection w/ Likeminded Members
  • Online Support
  • 14 Day Happiness Guarantee
JOIN THE COMMUNITY!

*Billed monthly

Join monthly membership

£40/mo

  • Personalised Workout Plan
  • Personalised Meal Plan
  • Step By Step Video Demos
  • Grocery Guides w/ Downloadable Lists
  • Restaurant Meals Replacements/Options
  • Allergies/Dislikes Substitution List
  • Fitness Log
  • Progress Log
  • Community Connection w/ Likeminded Members
  • Online Support
JOIN THE COMMUNITY!

*Billed monthly

Where you are now and where you want to be is simply a state of mind.


Throughout history, we have seen no end to self-improvement and human ability. In our generation, right now, we can run faster than any human in history, jump higher, swim further and lift heavier. World records being set at every Olympic, Winter Olympic and Commonwealth games. There is seemingly no end to human performance and our abilities to improve ourselves. We just need the right MindSET.


As an ex-competitive gymnast, athlete, swimmer, racing driver, now a personal trainer, I have a very established hand in the world of competition sports and the attitudes that are required to succeed. Whatever your goal, no matter how small, my job is to get you there effectively and show you IT IS POSSIBLE.


I love nothing more than seeing people succeed and if I am the one that helps you achieve your goal, then you have simultaneously helped me achieve mine; We are a team and we will work together, I will make you better if you're willing to persevere with your time and effort. Joining the MindSETS programme will make you an ambassador of possibility; it will make you stronger, fitter and more capable, but crucially, it will show you, you CAN achieve your goals. We will transform your physique and change the way you perceive "goal-setting" to create your most disciplined and motivated self.


Amongst all things however, training should be enjoyable, therefore I will endeavour to make your journey one that sees consistent encouragement and enjoyment. I would love the opportunity to work with you and unlock your potential. There is no better feeling than knowing you were better than you were yesterday. 

Share by: